Drift is a platform that uses conversational marketing and sales to help your company grow revenue. Sales and marketing teams can be further aligned on Drift to create a coordinated customer experience.
Freshpaint allows you to identify users and track their interactions with your site. This can provide you valuable insights on your customers.

Destination Information

Accepts track and identify calls.

Getting Started

  1. 1.
    Navigate to the Drift destination configuration and click "Configure".
  2. 2.
    Configure your Drift token.
3. That's it! You should now see the enabled status next to Drift.


Once your integration is set up correctly, you should set up identify calls. This will help you gather important information about your users such as their phone number and user id.


Seeing Freshpaint Events in Drift

Once the Drift integration is enabled, you can now set it as an event destination: