# Braze (formerly Appboy)

Braze is a customer engagement platform. You can send events to Braze to complement the engagement that they already track, allowing you to see a fuller picture of your users' behavior.

{% content-ref url="appboy/braze-quick-start-guide" %}
[braze-quick-start-guide](https://documentation.freshpaint.io/integrations/destinations/apps/appboy/braze-quick-start-guide)
{% endcontent-ref %}

{% content-ref url="appboy/braze-reference" %}
[braze-reference](https://documentation.freshpaint.io/integrations/destinations/apps/appboy/braze-reference)
{% endcontent-ref %}