AppLovin Event API Quick Start Guide

The AppLovin Event API destination is currently in Early Access. Please contact [email protected] for more information about this integration.

Destination Info

• Supports Track calls

• Supports HIPAA mode

• Refer to this destination as AppLovin in the Integrations object

• Connection Modes:

	Client-side	Server-side
Web
Mobile
Server

Getting Started

This guide enables you to fully enable the AppLovin Event API destination for your site. For simplicity the event used for demonstration purposes is the generic Page View event. For more complex events see our additional documentation. Additionally this guide assumes you have the Freshpaint snippet installed on your site, if you do not please follow this guide.

1. Find/create your Axon Events Key for AppLovin

2. Enable the Freshpaint AppLovin destination

   • If in HIPAA mode enable the required fields

3. Confirm and validate events

Find your Axon Events Key for AppLovin

AppLovin uses the Axon Ads Manager. We'll generally refer to them as AppLovin in this guide, but some links will correctly link out to ads.axon.ai or their documentation.

1. Log into your Axon Ads Manager.

2. Select Events in the left-hand menu.

3. Copy the ID at the top of the page.

   

Enable the Freshpaint AppLovin destination

1. Navigate to the Freshpaint Integrations page.

2. Search for the AppLovin integration.

3. Select Configure to paste your Event Key from the above step.

4. Customers that use HIPAA mode should then configure the required, recommended, and recommended view-through properties. You can find all properties that the Freshpaint AppLovin integration supports here: AppLovin Event API Reference.

5. Enable AppLovin.

Once you've followed the steps above you can start sending events to the AppLovin Event API.

Confirm and validate events

Confirm and Validate Events in Freshpaint

1. Navigate to your site and visit a page that should trigger your event

2. Trigger your event (Our demonstration event is a page_view).

3. Navigate to the Event Verification tool.

4. Select AppLovin and verify your event went through.

   • This can take up to 90 seconds.

5. Verify the event is marked as OK or resolve missing property issues.

Confirm and Validate Events in AppLovin

To check whether AppLovin is receiving events.

1. Log into your Axon Ads Manager.

2. Select Events in the left-hand menu.

3. You should see events coming through under the large graph under Event details on this page.

   1. Successfully sent events will increment the Count and the "Last seen" time. It's usually within a few seconds. They mention at the top of the page it can be up to 2 hours.

4. See that your event has a status of 🟢 All Working. Click to spot check events.