track

The track call can be used to manually send data to your destinations. See the docs on manually tracking events in Freshpaint for more information.

Freshpaint.track("Purchase", {"price": 500});

identify

The identify call can used to attach user properties the current user. Destinations will then use that data to create a single profile for that user, even if data for that user comes from multiple places. See the identify docs for more information.

// Associate all future events sent from
// the library with the distinct_id [email protected]
Freshpaint.identify("[email protected]", { 
  "email": "[email protected]", 
  "name": "Ada Lovelace"
});‌

The properties argument is optional. If you want to only attach a unique identifier to the user, you can call identify like so:

Freshpaint.identify("[email protected]");

Likewise, the identifier is also optional. If you only want to attach properties to the user without attaching an identifier, you can perform a call like the following:

Freshpaint.identify({ 
  "email": "[email protected]", 
  "name": "Ada Lovelace"
});

group

The group call will add the given user to a group and attach the provided properties to the group. The call

freshpaint.group("Google", {
  "plan": "enterprise",
  "sign-up-date": "04/01/2019"
});

will add the current user to the "Google" group and attach the provided properties to the group.

reset

The reset call clears any local Freshpaint data attached to this user. This does not clear any local data for any of your destinations.

Freshpaint.reset();

addEventProperties

The addEventProperties call can be used to set data layer properties. Once a property is set through addEventProperties all events going forward will contain that property. The call

Freshpaint.addEventProperties({"pricing plan": "enterprise"});

will include the property pricing plan with the value enterprise until either the value is overwritten or you delete the property with removeEventProperty. addEventProperties should be used to set any properties that can change.

addInitialEventProperties

The addInitialEventProperties call works the same way as addEventProperties except if a property is already set, addInitialEventProperties will not override it. This is useful for when you care about the first value of some property. As an example, the call

Freshpaint.addInitialEventProperties({"initial landing page": "/article"});

will set the value of the property initial landing page to /article. Even after calling addInitialEventProperties with a different of initial landing page the value of initial landing page will still be /article. addInitialEventProperties should be used to set properties that you never want to change.

removeEventProperty

The removeEventProperty call can be used to remove data layer properties. Once used, freshpaint will no longer send the given property. As an example, the call:

Freshpaint.removeEventProperty('search term');

will delete the current search term property and Freshpaint will stop sending it going forward.