# Braze Quick Start Guide Braze is a customer engagement platform. You can send events to Braze to complement the engagement that they already track, allowing you to see a fuller picture of your users' behavior. ## Destination Info * Accepts [Track](https://documentation.freshpaint.io/developer/freshpaint-sdk-reference#track) and [Identify](https://documentation.freshpaint.io/developer/freshpaint-sdk-reference#identify) calls * Supports [HIPAA mode](https://documentation.freshpaint.io/hipaa-mode) * Connection Modes:
Client-sideServer-side
Webtruetrue
Mobilefalsetrue
Serverfalsetrue
## Getting Started 1. Navigate to the Braze destination configuration:
2. **Configure your REST API Key**. If you don't have a REST API key, yet, you can create one by going to Settings > Developer Console and click "Create New API Key" ![](https://1666823438-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2F-MA7aDqsXMFbUsWVqonF%2Fuploads%2FiwvMhaRoOBMbwhkuYbTx%2FPasted%20Graphic%201.png?alt=media\&token=96b255c8-6f87-4044-9350-67bfa6583b71)
{% hint style="warning" %} Braze REST API keys are very powerful, and can be given permissions to do a wide variety of things with your account. **To protect yourself, it's critical that you limit the permissions of this key to only the `users.track` API call.** Use the screenshot below to see how this would look. {% endhint %}

You can create a REST API key on your Developer Console in Braze's app

3. #### Configure your App Identifier When using the server-side connection mode, this identifier can be used to associate your events with a specific app that you've configured on your Braze account. For more information, please [click here](https://www.braze.com/docs/api/api_key/) to read Braze's REST API key overview. When in client-side connection mode, this will be used as the API key for client-side API requests. ![](https://1666823438-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2F-MA7aDqsXMFbUsWVqonF%2Fuploads%2FiwvMhaRoOBMbwhkuYbTx%2FPasted%20Graphic%201.png?alt=media\&token=96b255c8-6f87-4044-9350-67bfa6583b71)
4. **Configure your Custom Endpoint.** {% hint style="info" %} You must at least configure your API key and Custom Endpoint in order to connect to the Braze destination {% endhint %} Make sure you configure the REST endpoint, not the SDK endpoint. It should have the following format: . You can see the REST endpoints and corresponding SDK endpoints [here](https://www.braze.com/docs/api/basics/#api-definitions).

You should assume you do have a custom endpoint - read more here

5\. That's it! You should now see the [enabled status](https://documentation.freshpaint.io/readme/setting-up-your-destinations/enabling-and-disabling-a-destination) next to the Braze destination. Enable the Braze destination for events you'd like to send to this destination in the event definition. ### In order to send events to Braze, enable the destination for each event ### Confirm you are seeing events in Braze as expected You can view visualizations of your events by going to Custom Events and searching for the event you'd like to view. ![](https://1666823438-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2F-MA7aDqsXMFbUsWVqonF%2Fuploads%2F0szfv70bno9jZE5tiHOF%2FPasted%20Graphic%205.png?alt=media\&token=b7dda704-d5b6-43ab-8355-964414a3c25e)
You can also see custom events associated with identified users when you look under the user's profile.
{% hint style="info" %} Braze does not deduplicate events out of the box. {% endhint %}