# MNTN Reference

This is a reference document for the MNTN destination. For information on how to set up this integration, see the [MNTN Quick Start Guide](/integrations/destinations/demand-side-platforms-dsps/mntn/mntn-quick-start-guide.md).

## Destination Info

* Supports [Track](/reference/developer/freshpaint-sdk-reference.md#track) calls
* Supports [HIPAA mode](/readme/hipaa-mode.md)
* Supports forwarding from the [Google Tag Manager Integration](/integrations/google-tag-manager-integration.md)
* Supports [Freshpaint Impression Pixel](/integrations/impression-pixel.md)
* Refer to this destination as **MNTN** in the [Integrations object](/reference/developer/freshpaint-sdk-reference.md#using-the-integrations-object)
  * If you've configured multiple Advertiser IDs, you can choose a specific one by suffixing the Advertiser ID, such as: **MNTN::123456.** You can retrieve this value from MNTN configuration page for the Advertiser ID of interest.

{% hint style="info" %}
When no suffix is specified, all configured Advertiser IDs are selected for inclusion / exclusion.
{% endhint %}

* Connection Modes:

<table><thead><tr><th width="200.33333333333331" align="right"> </th><th data-type="checkbox">Client-side</th><th data-type="checkbox">Server-side</th></tr></thead><tbody><tr><td align="right">Web</td><td>false</td><td>true</td></tr><tr><td align="right">Mobile</td><td>false</td><td>true</td></tr><tr><td align="right">Server</td><td>false</td><td>true</td></tr></tbody></table>

## View Through Tracking

Freshpaint supports view through tracking by capturing the `mntn_impid` parameter passed in by MNTN using the Freshpaint Impression Pixel. Assuming you have followed the [MNTN Quick Start Guide](/integrations/destinations/demand-side-platforms-dsps/mntn/mntn-quick-start-guide.md) to set up your MNTN destination, you can verify that view through tracking is working by looking for an event in event verification that contains the `$mntn_impid` field.

You can also look for a transformation that shows that the event data was enriched by the Freshpaint Impression Pixel.

<figure><img src="/files/etSgrYvbXr4BBz1zSoa4" alt=""><figcaption><p>Transformation applying the Impression Pixel captured impression to an event</p></figcaption></figure>

## Relevant Properties

These are the properties that are sent to MNTN. If you've followed the [MNTN Quick Start Guide](/integrations/destinations/demand-side-platforms-dsps/mntn/mntn-quick-start-guide.md) correctly, no further action is necessary. This section is just informational.

<table data-header-hidden data-full-width="true"><thead><tr><th width="207"></th><th width="214"></th><th width="137"></th><th></th><th></th></tr></thead><tbody><tr><td><strong>Freshpaint property</strong></td><td><strong>MNTN</strong><br><strong>parameter</strong></td><td><strong>Type</strong></td><td><strong>Required?</strong></td><td><strong>Description</strong></td></tr><tr><td><code>order_id</code></td><td><code>order_id</code></td><td>string</td><td>Recommended</td><td>Unique order identifier for connecting conversion activities to advertising campaigns.<br><br>If not provided or not allowlisted, this property will default to a unique masked ID for the conversion event. </td></tr><tr><td><code>$mntn_impid</code></td><td><code>Impression</code></td><td>string</td><td>Recommended</td><td>This is the MNTN View Impression ID. This property is captured by the Freshpaint Impression Pixel, and is passed to Freshpaint via the tracking pixel configured on the creative. The impression ID is required for attribution.</td></tr><tr><td><code>order_amount</code></td><td><code>order_amount</code></td><td>number</td><td>Recommended</td><td>The amount associated with the conversion.</td></tr><tr><td><code>order_currency</code></td><td><code>order_currency</code></td><td>string</td><td>Recommended</td><td>Currency code associated with the conversion. <a href="https://www.iso.org/iso-4217-currency-codes.html">ISO 4217</a> format.</td></tr><tr><td><code>product_identifier_list</code></td><td><code>product_identifier_list</code></td><td>array of strings</td><td>Recommended</td><td>List of product SKUs or identifiers associated with the conversion.</td></tr><tr><td><code>account_id</code></td><td><code>account_id</code></td><td>string</td><td>Recommended</td><td>Account ID of the connected MNTN account. </td></tr><tr><td><code>event_id</code></td><td><code>event_id</code></td><td>string</td><td>Optional</td><td>Common identifier to connect Verified Visits to a conversion for a specific user journey.</td></tr><tr><td><code>mntn_event_type</code></td><td></td><td>string</td><td>Optional</td><td>Determines if an event is sent as a Verified Visit or as a conversion. <br><br>Valid values: <code>visit</code>, <code>conversion</code></td></tr></tbody></table>


---

# Agent Instructions: Querying This Documentation

If you need additional information that is not directly available in this page, you can query the documentation dynamically by asking a question.

Perform an HTTP GET request on the current page URL with the `ask` query parameter:

```
GET https://documentation.freshpaint.io/integrations/destinations/demand-side-platforms-dsps/mntn/mntn-reference.md?ask=<question>
```

The question should be specific, self-contained, and written in natural language.
The response will contain a direct answer to the question and relevant excerpts and sources from the documentation.

Use this mechanism when the answer is not explicitly present in the current page, you need clarification or additional context, or you want to retrieve related documentation sections.