Mailchimp
The Mailchimp source allows you to send email events to Freshpaint, and send those events to your destinations.
Setup
Freshpaint uses Mailchimp webhooks to track email deliveries, opens, and more. You'll need to set up this webhook in Mailchimp with the following steps:
Navigate to Webhooks and click Add a Webhook at the top of the page
Choose the events you want to listen for in the โTrigger on Eventsโ section.
In the โPost To URLโ field, input the url you can find on Freshpaint Sources page. It will follow the format
https://api.perfalytics.com/mailchimp/<env-id>
Click Create Webhook
Event Schema
Freshpaint supports tracking the following events for the Mailchimp source:
Email: send
Email: deferral
Email: hard_bounce
Email: soft_bounce
Email: open
Email: click
The following properties are attached (when available) to the properties:
Opens & Clicks:
For open and click events only, a parsed version of the user agent detected for the event. The following properties will be attached if a UA was captured:
For open and click events only, a parsed location based on the IP may be detected for the event. The following properties will be attached if a location was captured:
Click Object
Open Object
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