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What is the difference between client-side and server-side connection mode?

Freshpaint destinations operate in one of two connection modes. Some destinations support both while others only support one or the other.

Client-side Connection Mode

Events will be sent directly from the user's web browser to the destination. If the destination also supports server-side connection mode, then events from other sources, including mobile and server, will be sent first to Freshpaint's servers and then on to the destination.

Server-side Connection Mode

All events will be sent to the destination from Freshpaint's servers. Your website will not send data directly to the destination. Instead, your website and all other sources will send data to Freshpaint. Our servers will translate the data and send it to the destination.

Which one should I choose?

In general, server-side mode is preferred if it is supported by your destination. You'll see a more complete set of data since adblockers won't be able to interfere with communication to the destination.
However, client-side mode may be a better choice for certain destinations as the destination's native web SDK may offer additional features. Depending on the destination this could include functionality like user surveys, live chat, notifications, or enriched event data. Refer to the destination's first-party documentation for specifics.
Configuration Settings for the Mixpanel Destination
Selecting the Connection Mode